Home Instead prepares for expansion this year

Posted on 14 March 2011

A Warrington-based care business is expecting to expand further in 2011, potentially providing people with more options when choosing a care home.

Home Instead Senior Care has added 12 new franchise territories to its list in the past ten weeks, the Manchester Evening News reports, and expects to have 100 offices around the country by May - compared with 80 at the start of 2010.

Trevor Brocklebank, founder and managing director of the company, said the care sector is always growing because of the ageing population and the state's inability to provide care for everybody.

"We are totally focused in what we do, providing at-home care for the elderly, and we have established a reputation within the care community of doing this exceptionally well," he told the newspaper.

Choosing a care home may become a crucial issue in the years to come, after Age UK predicted that the number of people aged 60 or over will more than double in the next 25 years.

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